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In Shenzhen, many citizens are aware of the 'Black Panther' waterproof material. Recently, a survey conducted by the 'Black Leopard' factory on 100 building materials sales offices in Shenzhen showed that 89% of the merchants sell counterfeit and fake 'Black Panther' products. The reporter learned that the cost of waterproof construction is low, and the owners are eager to provide low prices. The vicious competition in the market is one of the important reasons.
Survey: Waterproof Material Store Sells Fake
Like many other industries, cottage brand names have begun to invade the building materials industry. In many building materials stores, the sale of the 'Panther' cottage also sells fake 'Black Panthers'. In the past few days, the reporter visited a number of building materials markets in Shenzhen and Huizhou and found that there are seven or eight types of branded brands, such as 'Star Leopard' and 'Black Panther Emperor'.
The reporter visited 7 building materials stores in the Bao'an beach plywood market, of which 4 were selling cottage Panther products, and 2 stores also sold cottage Panthers and fake Panther products. Only one store sold authentic Panther brand products. .
In a 'Xixi Wood' store, salespeople are not jealous of selling counterfeit 'panther' products. 'We also sell genuine products, but the genuine prices are too high. The market price of 25 kilograms of a barrel is more than 300 yuan, and it cannot be sold at all. '
The cottage and counterfeit 'Panther' products are also very rampant in Huizhou. The previous day, the reporter drove to the Huizhou District. More than a dozen stores learned by reporters at Bainiyi Road, Nanan Road, and Going Ling South Road are selling cottage products. The reporter spent 220 yuan to buy a barrel of 25 kg fake 'Black Panther', and the regular store sales of the same specifications of the 'Black Panther' product market price at least 300 yuan. The fake 'Black Panther' positive packaging label is smaller than the genuine 'Black Panther' label. The anti-counterfeiting label is marked with the fake caller's own inquiries.
Experts: Misadventures in the market
Expert Pei Peihua, expert of China Construction Waterproofing Experts Committee, introduced that the low cost of waterproofing led to vicious competition as an important reason for the market for fakes and counterfeit goods. In foreign countries, the cost of waterproof construction projects in general construction projects accounts for 8% to 10% of the total construction cost. The survey of Shenzhen construction waterproofing shows that the proportion of its construction cost to the total project price is only 0.8% to 1.5%, and some even Even less than 0.5%.
Many home improvement companies have repeatedly pressed down on project prices in order to compete in the market and attract customers. Many owners are eager to offer cheap products, and they prefer to choose a home improvement company with a lower price. Low prices will inevitably lead home improvement companies to cut corners in the construction process, use inexpensive cottages, counterfeit waterproof materials, and ultimately victims of ordinary owners.
Tips: How to identify true and false waterproof material?
1. Weighing: Many of the waterproof materials currently on the market have a certain gap between the weight and the weight indicated on the barrel. Consumers can weigh on the spot when purchasing, so as not to be contaminated.
2. Check the security code. Now counterfeiters will also set up inquiries and inquiries bar codes, consumers can search the website of a genuine trademark manufacturer, according to the query on the website to query the authenticity of the query.
Violent competition chaos market waterproof market rampant
Now has entered the home improvement season, the reporter learned that the current market, home improvement waterproof material is mixed, 'cottage' brand and even counterfeit products flood the market, leading to repeated leaking water leakage. According to experts, the main cause of the third-stage incident in Taoyuan Village in Shenzhen that caused a sensation in the beginning of the year was leakage of water in the bathroom. An important reason for the problem was that the contractor used a low-cost, low-quality waterproof material.
Release date:2009/11/4 11:18:47