With the rapid development of China's electronic technology and the continuous improvement of people's living standards, smart home has become the latest direction of the future trend of home decoration. Keep housework as simple and convenient as possible to save more time and enjoy life. According to relevant reports, in the next few decades, the smart home industry will become one of the mainstream industries in China, and the market development prospects are very broad. The market is a double-edged sword. If there is a development, there will be a lack. The smart home is currently experiencing some setbacks in the development of the market. This is an inevitable law, and it is also a lot of difficulties for industry professionals to overcome. First, there is a lack of standardized and unified industry standards. There are no rules that do not make a circle, and no exception in any line. As early as many years ago, developed countries had the concept and standards of smart homes. With the development of communication technology and network technology, the traditional construction industry and IT industry have a deeper integration, which has promoted the advancement of smart homes. China ’s industry management is different from that of developed countries. The Ministry of Construction, the Ministry of Public Security and the Ministry of Information Industry each have their own emphasis on the positioning of residential quarters. There is a dispute over industry jurisdiction. It also directly affects the smart home market, resulting in dozens or even hundreds of incompatible smart product standards appearing on the market. Second, the installation and commissioning are complicated and the cost is high. Wang Zhenfang of Beijing Tsinghua Tongfang Digital Home Company said in an interview that a smart home system with relatively complete functions is very complicated. The construction process of comprehensive wiring and later debugging must be carried out by professional engineers, if there is a failure in use , Maintenance is also a rather troublesome project. Third, the functions are flashy. Everyone is more concerned about security alarm, intercom, lighting control and air conditioning control when using smart home. It seems that some advanced control functions have not caused widespread interest. At present, the stability and reliability of smart home smart products on the market are still poor and need to be further improved. The bosses of many engineering companies in the Mainland lack confidence and a certain understanding of the smart home market. There will be many concerns when developing this part of the market, which has led some engineering companies to adopt a wait-and-see attitude towards smart home projects. On the other hand, the development of new smart products and new technologies requires strong financial support, but it also bears a lot of risks. Therefore, after seeking investment cooperation from multiple parties, some enterprises are still rejected outside the door of smart homes. Fifth, there is a lack of a perfect social cooperation system. A few years ago, the IT industry put forward a concept of informatized home appliances, and also introduced some informatized home appliances, but it soon disappeared from the market. For example, a "smart" refrigerator that can access the Internet can send purchase information to shopping malls or supermarkets through the network when the internal storage of food is insufficient. If shopping malls or supermarkets have the service of buying and delivering items, you can enjoy the convenience brought by informatization without leaving home. If the other party lacks the corresponding services, what is the practical significance of letting household appliances online? It's just an empty talk. In such an imperfect social service system as China, without any supply chain, network home appliances are just a well-informed, simple limbs display. Sixth, cross-industry cooperation is difficult. The development of smart homes will naturally require the close cooperation of security, home appliances, IT and system integrators. Only in this way can they integrate their unique advantages and create a new world as soon as possible. Under the dual influence of the brutal competition in the market economy and the business concept, people from all walks of life want to gain the upper hand in this industry and related industries, seize the market, and have their own economic pursuits. Seventh, marketing efforts are not strong enough. Many people do not know what convenience the smart home brings to people's lives, and can enjoy the convenience and fun of smart life in the smart home. Smart home is a residential environment with a smart home system installed on the house. It uses integrated wiring technology, network communication technology, security protection technology, automatic control technology, audio and video technology to integrate equipment related to home life. Through system control, you can remotely control electrical appliances in your home and control your home life as you like. The above-mentioned problems are all factors that exist objectively. As the creator of smart homes, enterprises should overcome and solve these problems according to their own development status. Eliminate everyone ’s misunderstandings and actively cultivate the market. Consumers do not understand the actual concept of smart homes. They usually equate the traditional intercom system with it. The result is only “agreeable and not calledâ€, and manufacturers have also appeared "Emergency" situation. The development of the market has its fixed rules. To make money, we must first create the correct concept that is deeply rooted in the hearts of the people and guide the market to establish a consumption concept. Consumers value the brand very much when they choose. Manufacturers are aware of these issues. We clearly feel that smart home manufacturers attach great importance to brand construction. From manufacturers to increase their own website construction, corporate leaders ’exposure rate, and media awareness With increasing strength, smart home manufacturers have significantly improved their own brand building. The "2010 Top Ten Smart Home Brands Selection" being held by HC Smart Home Network is undoubtedly the best form of brand building display, and the top ten brands in the smart home industry have been generated through the voting of hundreds of millions of netizens. In this process, the brand must pass the three stages of reputation, reputation and loyalty to stand out among thousands of companies. Brand is the credit and image of an enterprise and the most important intangible asset of an enterprise. In a market economy, the environment is constantly changing every day. Whoever has a brand that is deeply rooted in the hearts of the people and who has a reputation can master the competitive initiative and be in a leading position in the market. Nickel Metal Hydride And Nickel Cadmium Battery Cathode Materials Industry Nickel Cadmium Battery,Cobalt Ii Carbonate,Pink Powder Cobalt Carbonate,Nickel Metal Hydride Quzhou CanWin New Material Co., Ltd. , https://www.canwinnm.com
Fourth, lack of financial support.
Smart home development encounters setbacks, brand building attracts attention
With the development of social and economic levels, people's lives begin to pursue personalization, automation, fast pace, and pursuit of a fun-filled lifestyle. Therefore, people's requirements for home quality are becoming higher and higher, requiring comfortable and safe living environment, humanized and intelligent home life. Smart homes began to be popular in the United States in the 1970s and have great applications in Europe. In the late 1990s, the concept of smart home began to appear in China. In 2000, the smart home began to be promoted in China. After ten years of development, it has been applied to a certain extent. Although the development of smart home in China is not long, but the domestic home appliance giants and online giants have tried out the smart home market and many international large companies have merged domestic smart home manufacturers. It can be seen that the potential of the Chinese smart home market is Great business opportunities.