Sinopec Yanzhou Petroleum's multiple initiatives to enhance the brand image of Express

In the event of “promoting excellence for service for the people”, Sinopec Anhui Yanzhou Petroleum continuously strengthened its “five awareness” of service, quality, safety, brand, and integrity, keeping in mind the social responsibility of “every drop of oil is a promise” and strengthening employees. Quality training, and strive to create a "clean environment, quality and quantity, service standards, safe and convenient," the service window, striving for customer satisfaction with convenience stores.

During the event, the company firstly listened to opinions from various parties in various ways and channels according to the “easy Jie” convenience store service standards and standards for existing convenience stores, formulated rectification plans for the problems reflected, and concentrated Reorganizing and improving the image

The second is to standardize the ordering channels and strictly control the purchase of goods. The company strictly audits suppliers' qualification documents, chooses units and companies with good qualifications and strong commercial reputation as suppliers, protects food safety from the source, and strictly prohibits the convenience stores. The sale of three non-commodity and inferior goods that are not eligible for sanitation permits and expired goods effectively ensure that the products sold in convenience stores meet the national food safety standards.

The third is to improve service functions and improve service efficiency. The company provides customers with services such as mobile phone recharging, ticketing agents, and ATM machines at convenience stores, and actively promotes refueling card in-store activities, optimizes handling procedures for fueling cards, formulates detailed rules for reimbursement of small-scale cash refund cards, and sets up self-service rollouts. , Automatic inquiries and other equipment, to drill premium customers to provide account recharge, cash recharge prefabricated.

Fourth, improve the quality of employees. The company started from the requirements of the convenience store operations and management, targeted the development of employee standardization services and basic operational skills training, and earnestly implemented the requirements for the post-recruitment activities of the “daily questions, one monthly exam, and one annual assessment”, and continuously raised the number of employees. Business skills and skill levels. At the same time, the company has established a convenience store service demonstration station in each district, ranking the demonstration stations and non-demonstration stations in each area on a monthly basis. The advanced units and individuals should be commended and appropriately rewarded, and the assessment results should be included in the current month. Assessment.

Up to now, the company has completed the transformation of nine convenience stores and added two convenience stores to actively accept the supervision of the public and internal employees with the image of a new unified “Econ Express” convenience store. At the same time, the company also tried to pass "Interaction" and other measures, while increasing sales while gradually increasing customer satisfaction, and strive to create a warm and high quality service environment, praised by customers.