The word "hardware" first appeared in the Wuyue Spring and Autumn Period, and there are also records in the Han Shu: Gold, which is also the gold of five colors. The emergence and further application of metal has played an important role in the development of the history of human civilization. Metal products also appear in every corner of economic life, political life, and military activities. History has entered the modern industrial society, and the metal-hardware industry has developed rapidly. The hardware industry has played an invaluable role in the development of the national economy. Hardware products have also become an indispensable industrial link in industrial manufacturing. In today's Internet age, how can we make companies continue to be competitive? It has become a topic that many hardware companies are thinking about. As we all know, HC Network is an old-fashioned Internet platform in the B2B industry, mainly focusing on small and medium-sized enterprises, helping to smoothly transform from the traditional industry to the era of Internet e-commerce, opening up a multi-channel development model, maintaining its own competitiveness, and achieving sustainable development of enterprises. . In response to the needs of the majority of enterprises, this HC brought the latest data analysis of the hardware industry in 2016, helping enterprises to refer to industry data and make corresponding adjustments and improvements. The data analysis mainly focuses on four aspects: hot search, buyer territory, and gender age. details as follows: First, the hot search index analysis According to the above icons, in the first half of the 16th year, the hardware industry's hot search rankings mainly include 8 keywords such as wire mesh, hardware accessories, fasteners, bearings, hardware, locks, knives and hardware tools. The screen is located in the hot search TOP1, accounting for 31%, of which the search index of fence net, barbed wire, safety net, punching net and so on is higher; secondly, the hardware parts search accounts for 28%, ranking TOP2, among which the lathe stamping parts And bathroom hardware accessories are the hottest products; fasteners and bearings are ranked TOP3, TOP4, accounting for 17%, 9% respectively, fasteners and more screws, bolts and other products as the main hot search. As the saying goes, where is the buyer, where is the market. Perspective data, wire mesh, hardware accessories, fasteners, bearings, four major categories of large proportions, accounting for 85% of the total hot search, the side of the most concentrated hardware market is mainly reflected in mechanical hardware, construction hardware, decorative hardware, The four major sections of daily hardware. Editor in charge: Xu Yuehua Second, the regional index analysis The icon is the latest TOP10 data of HC Hardware Industry in the first half of 16 years. In the above picture, Guangdong, Shandong, Hebei, Jiangsu, Henan, Zhejiang, Shanghai, Beijing, Anhui and Tianjin ranked in the top 10. Guangdong Province is far ahead, ranking first, accounting for 24%. Most of them are in Shenzhen, Guangzhou, Foshan and other three cities; Shandong Province accounts for 16%, ranking second, Liaocheng and Jinan are more obvious; Hebei Province accounts for 12%, winning the third ranking, There are many cities in Shijiazhuang and Zhangzhou. The above data shows that the trend of industrial concentration in the hardware industry is also very obvious. At present, the domestic hardware industry is mainly concentrated in economically developed provinces and regions such as Guangdong, Shandong, Hebei, Jiangsu, Henan and Zhejiang. Traditional hardware companies have relatively simple products. Many companies only provide matching and accessories to other manufacturing companies. They are more dependent on manufacturing companies and have a slow response to market demand. Traditional hardware companies do not pay attention to the research and development of new products and the extension of the market, which results in the lack of sustainable competitiveness of enterprises. In the face of more and more specialized market demand and increasingly fierce competition, only use information technology to promote hardware manufacturing. Enterprises improve market response speed, increase production flexibility, and strengthen cost control, so that enterprises can cope with the fierce competition environment and enhance their competitiveness. Editor in charge: Xu Yuehua Third, the visitor gender index analysis The above shows that male visitors accounted for 42.7%, and females accounted for 57.3%, ranking first. The data shows that male visitors are mainly mechanical and architectural hardware. The construction hardware is mainly based on building decoration materials. Nowadays , the demand for construction hardware in real estate has become an important part of the consumption of hardware products. However, the procurement method of hardware products in the construction and decoration industry is slightly different from the procurement method of manufacturing enterprises, construction hardware. It is greatly influenced by human factors such as developers, builders and end customers; machine parts and components in mechanical hardware are of vital importance. China has now become a big manufacturing country, and traditional hardware manufacturers are also required to gradually realize forward and backward integration. . Manufacturers who originally only produced hardware spare parts were also involved in the manufacture of large-scale mechanical equipment. Usually, companies in one region have also achieved strategic integration among enterprises from raw material processing to spare parts supply to finished product manufacturing. Hardware manufacturing companies also pay more attention to product research and development and technological innovation, and technology research and development also promotes the industrial upgrading of hardware companies. "Great hardware manufacturing" has become a common practice in industrial concentration areas. Female visitors mostly use decorative hardware as the main browsing target. Decorative hardware is mostly based on home decoration. Therefore, hardware products play an irreplaceable role in home decoration. Selecting hardware accessories makes decorative materials safer and more convenient. . According to the survey, there are about 100 kinds of hardware products in the home materials market, which promotes the rise of the home improvement industry. In the future, with the development of the times, especially in the context of the transformation and upgrading of the manufacturing industry, the technology and quality level of the hardware industry will be further improved. In the specific hardware market, the demand for construction hardware, decorative hardware and hardware components will be Further improve. In order to improve their own strength and expand the international market more quickly, domestic hardware companies will accelerate the integration with foreign companies through various means to improve product quality and enhance competitiveness. Branding will become an inevitable trend in the development of hardware accessories. With the gradual improvement and maturity of the hardware market, the branding of hardware accessories will also be imperative. Only in the fierce market, only those who have a strong brand concept and a healthy price system with a large sales network will last for a long time, and the quality will be stable. Editor in charge: Xu Yuehua
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